What They Say
Workshops
"Your Workshop on our market positioning shaped how we should think about it, and got us on the way to efficiently address the challenge we had" – Industrial Company
”Your Brand Culture Workshop clarified in a short two-day session how we need to frame our internal behavior vs. and aligned with our external promises. Thank you." – Healthcare Company
Sprints
"The Brand Architecture Sprint was a 9-day delight: clear, to the point ... taught us how to link our going to market to our Brand and how to shape the components of our proposition" – Tech Company
"I didn't think that Brand Positioning could be 'sprinted'. Well, I was wrong: the 'one week +' was demanding and inspirational, and when we then took its finalization for ourselves we knew what were doing (and thank you for standing alongside us as a counselor!) –Transportation Company
The Course
"Much enjoyed the Course, it’ll make me a better practitioner as it expands how I’m approaching Branding and its key parts, plus I’m much better at using AI to my advantage” – Professional Practitioner, USA
“In depth and advanced lessons on Branding … the Course elevated my approach to Brand Fundamentals, how to think and then do things’” – Professional Practitioner, USA
“My team and I loved it … as you say, it is about a way of thinking about it, not formulas and templates. It’ll make us better at our jobs, and at interacting with our external agencies” – Company, USA
“Uno de los cursos más singulares y originales que he tomado relacionado con marca y branding. Q despliega un importante conocimiento bien sistematizado, resultado de experiencias reales bajo entornos demandantes. Recomiendo el curso a todos aquellos capaces de ver más allá de templates y soluciones pre hechas.” // “One of the most informed and original courses I've taken related to branding and all other brand matters. Q unfolds an extraordinary and perfectly systematized knowledge, result of real-life experiences and the collaboration with top level companies and their brands. I recommend this course for answers that go beyond pre-made solutions, templates and common flashy jargon in the field.” – Professional Practitioner / Agency, MEXICO
“This course deserve to be widely known: it’s a tool of thinking and a source for nurturing originality.” – Professional Practitioner
“Applying it intelligently: this is the key word for me, because it means the people taking this course will eventually do. And I love that you don't talk down to participants, you talk up to them; it’s a sign of respect to the people investing in this.” - Agency, LEBANON