Who we serve

Corporate Managers

You plan, articulate, and manage Brand. We can help craft meaningful fundamentals as AI-readable roots for Brand, and plan the pathways to market - which Marketing can expand in aligned articulations. And on a more personalized basis:

  • we offer the B.R.A.N.D. Subscription; and

  • we can be a guide to your internal teams: limited cost, enhanced performance, ongoing team upskilling.

    See these approaches below.

Agencies and Practitioners

Our articulations of the Brand Fundamentals - as a Coach or in Workshops, Sprints, Workgroups, and the Course - will elevate your work, making it richer and more meaningful. It will make you and your work more valuable, which will translate in better business. In all those articulations we share perspectives on each of the ten Fundamentals together with detailed case histories and examples - many of which are from Q. Malandrino’s own global work and so you’ll be able to see the inner workings: it’ll be like you’d internalize his 40+ years of expertise and experiences and make it yours.

Educators

Educators can add ‘Brand’ to Business and Management courses: Brand and its Fundamentals are relevant to many subjects, applicable to different contexts, and a useful understanding to have. Get clarity on how to craft a Positioning, on the difference between Portfolio Management and Brand Architecture, on the relationship between Brand and Culture, on how a Messaging Framework is constructed, and on the shape and depth of a Visual Identity System - and much more.

The Ways

In addition to traditional Consulting, we can serve you in different ways to best fit your needs

assisting internal corporate teams in their everyday brand-related work with our Guide-Coach-Enabler approach

Q and the B.R.A.N.D. Subscription 

discussion-based Sprints & Workshops

topic-based 3-hour Workgroups

ten-session CPD-accredited online Course

Reach out to discuss how we can serve you.